90 Todays: UX Case Study
What happens when a copywriter joins a UX Design bootcamp
Experience is the best teacher. And the best way to learn is by doing. I did a lot over the course of Vertical Institute’s intensive three-week UX Design Bootcamp. The pace was intense. The hours were long. And the only way to make it out of this bootcamp was to produce an end-to-end UX case study for a personal budgeting app conceived from scratch.
My product was 90 Todays. The process involved user research, interviews, ideation, wireframing, usability testing, and creating mid and high-fidelity Figma mockups (full disclaimer: I had zero Figma experience before the bootcamp).
Well, I’m proud to say that I not only survived. But I also emerged with solid foundational UX knowledge. Coming from a copywriting background, the bootcamp sharpened how I think about user needs, content hierarchy, and the relationship between words and experience to create useful digital products for people.
My Role:
UX research. Content strategy. UX writing. Figma prototyping.
If you’ve made it all the way down here, thanks for taking the time to look at my capstone project!
In case, you want to see my high-fidelity prototypes in action (still WIP), here are the links to the:
Welcome/onboarding flow - https://www.figma.com/proto/rScJzNEznaWQYWLsgSGat6/90-Days%3A- Welcome%2FOnboarding-(Lane-Ito)?node-id=0-1&t=d3DCb4o2gklOrduY-1
App experience - https://www.figma.com/proto/mxagCI2ERJcEaNPIlsxhtA/90-Todays%3A- App-experience?node-id=0-1&t=x8PSjlrrJTJHRZye-1