Honda: Freedom is Coming

To build intrigue for the arrival of the new Honda Freed e:HEV in Singapore, we were tasked to create a social media teaser campaign. So we dropped hints of the model without revealing its name; sparking curiosity and giving a glimpse of the driving freedom to come.

My Role: Copywriting

And following the teasers above came the reveal post below.

Besides the Freed campaign, I also created dozens of social posts for Honda’s monthly content calendar, including a few examples here.