Honda: Freedom is Coming
The all-new Honda Freed e:HEV is coming soon to Singapore (due to arrive late 2024). So to create intrigue around the arrival of the new premium 7-seat compact MPV, we were tasked to create a social media teaser campaign; only dropping hints of the incoming model without revealing its name. Just enough to stir curiosity with carefully crafted glimpses of the driving freedom to come.
My Role: Copywriting
And following the teasers above, we revealed and introduced the latest addition to the Honda Freed family below.
Besides the Freed campaign, I also created dozens of social posts for Honda’s monthly content calendar, including a few examples here.
